The key CPA Buzz or Revelation?
Recently, Scott has published a report Boulch've read called the death of adsense (pending approval before publishing a direct link to download the reports.)
Basically, in summary, says Scott Adsense is dead and can be replaced by a CPA (cost per action) model for sites that currently use AdSense as their main source of income.
I'm not taking sides in this case because it only important for someone, self-esteem, which only care about results, not opinion.
Therefore, we will see why you should not take full advantage because they still there are some things to consider.
Pro APC networks (not in any particular order):
Pro:
1. If your public website / offer is the subject of these networks can make more money, then with Adsense (If your site is, for example a credit card offered by the site or a site "free" you can make money PCA model).
3. You can open ad links in a new window and not lose your visitor.
4. Many advertisers CPA "Provide an incentive for" means that you can encourage site visitors to fill out a form or other action is by giving them some something for free.
5. You can send offers directly by email.
6. You can use "free" offers in the form of bonuses to their products.
7. You can use the offers to monetize traffic pop-ups.
Against:
1. If your site does not match the offers of networks, then it is quite unnecessary the use of ads that are targeted to your audience.
2. Some of the larger networks do not let the rookies If your site does not receive much traffic could not into networks.
3. While the PCA has been around a great while many advertisers with Adwords and other PPC search engines are not using a model CPA yet. Google is working on a CPA model is certainly a good thing, but I think we are 1-2 years away from most of the advertisers this model at the top of the PPC.
4. His definition of the ACP and advertisers might not be the same, and decryption if you pay for a free action visitors can take or sale is sometimes difficult to determine. It also offers credit cards and as for "applications granted" some advertisers not been clearly established.
5. You will notice that you can get $ 1 or more, only to find someone to write your name and e-mail (Or sometimes the postal code), but the problem is that many advertisers are words that users avoid entering your information (mainly the "Get a free iPod or Xbox to other sites), requiring visitors to fill out another form and indicate so on August 8 friends just to get the "gift."
6. You is in the dark when it comes to accounting for the visitors or not the proposed action. It would be very easy for an advertiser does not have certain things (he worked with many companies and I know some of the advertisers in some of the APC networks and are not always straight shooters.)
7. Offers come and go. A link that works to a special offer can not work tomorrow (although this is true for all, your site will be increased maintence adsense at least).
8. Some advertisers do not allow some movement. Tell U.S. traffic and have all other traffic.
Remember that the results to determine what is used to obtain benefits economic website.
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